The Digital Marketing programme at NIIT provides expertise in SEO, SEM, Social Media Marketing, Email Marketing, Content Planning, Digital Analytics, Mobile Marketing, Inbound Marketing, CRM and a host of other specialised areas. A better understanding of these tools gives you an edge over others, helping you emerge as a leader in this ﬁeld. Along with the tools, you learn how to design a research plan, analyse data and interpret survey reports which will help you zero down on practical solutions for businesses in need. From the ﬁrst impression to the last, the valuable insights from this programme regarding interviews, making presentations, etc., will give you a positive head-start into the organisation..
The programme is delivered using NIIT’s digital platform, where expert faculty members engage participants in a variety of experiential activities. Participants interact with faculty and other participants, do Lab exercises and submit their projects as per the curriculum plan.
This programme, with its unique pedagogy and outcome-based learning methodology, uses a mix of Instructor-Led and Practical Hands-on training to build confidence along with additional self-paced learning through Guided Practice.
Graduates in any Academic stream with aggregate scores of >=50% Class X, XII, and Graduation. Final Year appeared/appearing students can apply.
The applicant should be between 19-24 years of age at the time of admission to this programme.