Program equips you with hands-on expertise in creating email marketing strategy and building email marketing campaigns, participants are first brought upto speed with the basics of digital marketing and after developing the understanding of digital marketing one progresses towards gaining expertise in email marketing.

Learning Objectives

  • Overview of Digital marketing, its channels, strategies and components
  • Overview of Social media marketing, its goals, platforms and tools
  • Overview of Mobile marketing and its components
  • Building Email Marketing Strategy
  • List Acquisition and List Building Strategies
  • Effective Email Design and Content
  • Reports for an Email Campaign
  • Email Automation

  • Introduction to Digital Marketing
  • Email Marketing
Have basic knowledge of working in the Windows environment and internet

Email Marketing Short-Term Courses

  • Starts from the basics of digital marketing, No pre-requisites required
  • Learn to create email marketing strategy and email marketing campaigns
  • Extensive Learning hours with 22 hours of classroom training including the classroom assessment with additional 20 hours of online guided practice for better learning and increased retention
  • Hybrid Learning with Guided practice & Weekly Practice quiz questions on the app along with the classroom sessions
  • Hands-on course with practical application on real platforms